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Is Urban Decay Cruelty-Free?
Urban Decay is cruelty-free, and always have been.
PETA certified, Urban Decay also features in the best cruelty-free makeup brands. However it is owned by L’Oreal, who aren’t cruelty free.
Is Urban Decay vegan?
Urban Decay is not entirely. vegan They do have an extensive vegan range though (clearly labelled on the website).
Urban Decay overview
Urban Decay’s strapline is ‘pretty different’. They have an impressive range of makeup products – from neutral tones through to dramatic colours you can’t find anywhere else.
The quality of all the products is great, but they are probably best known for the eye shadows.
Urban Decay’s hero product
It has to be one of the famous eye shadow palettes. The Naked Honey Eyeshadow is is full of beautiful, warm tones.
We’d recommend every good makeup set should contain one of their ‘naked’ palettes – subtle colours, but strong effects.
Urban Decay’s product range
- Makeup sets
- Palettes
- Eyes (liners, shadows, brows)
- Face (foundation, concealer, powder)
- Lips
- Setting Sprays
Urban Decay’s company history
Founded in California in 1996, Urban Decay has been a beauty brand that champions difference – they believe makeup should be “fun, untamed, and unexpected”. Urban Decay have been cruelty free from the very start.
If you like Urban Decay, you might also enjoy Soap & Glory.
Urban Decay’s ethical FAQs
Yes Urban Decay is vegetarian, and there is an extensive vegan range too
No, Urban Decay isn’t sold in China
L’Oréal own Urban Decay
L’Oréal isn’t cruelty free, it and some of its ancillary companies sell in China and other territories where animal testing is compulsory
No, but it does have a number of products that are paraben-free and sulfate-free
Yes, Urban Decay is both PETA and Leaping Bunny certified cruelty-free.