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Is Beauty Pie cruelty free?
Both Beauty Pie and all its suppliers are cruelty free.
It provides product info for each item, which contains a declaration from the supplier that their products are not tested on animals, and that the ingredients comply with the European Ban on Animal Testing. Beauty Pie gets a big ethical tick here.
It actually features in our best cruelty-free makeup brands.
Is Beauty Pie vegan?
No Beauty Pie is not entirely vegan, but it does have a lot of vegan products.
Beauty Pie overview
Beauty Pie is a member club, which offers absolutely massive discounts on luxury beauty and makeup products.
You pay a monthly membership fee, which then entitles you to buy an array of heavily discounted products (you’ll typically save around 80%).
The higher your membership level, the more you can spend on their site. Why are the discounts so big? Beauty Pie buy luxury products in bulk directly from manufacturers, but have no retail or endorsement mark-ups.
The discounted prices are incredible, but I do find the ‘original’ prices pretty high in lots of cases – especially for the vitamins and supplements.
Beauty Pie’s product range
- Makeup
- Skincare
- Haircare
- Tanning
- Vitamins and supplements
Beauty Pie’s hero product
There are endless products and discounts to choose from (currently there’s a face cream worth £80, which is selling for £12).
But the Superdose Biovitamin Brightening Body Lotion is a clean, vegan body lotion we love.
We’d recommend starting out on its entry-level membership (£5 per month) to make sure you get your money’s worth.
What else do we love about Beauty Pie?
Products are packaged in recyclable containers and they use plant based ink.
Beauty Pie’s company history
It was started by serial beauty entrepreneur, Marcia Kilgore, who also founded Soap and Glory and Soaper Duper.
Beauty Pie Ethical FAQs
We believe most products are paraben-free, but as it’s a subscription service you need to check all products carefully as things do change.
Yes – it has specifically chosen plant-based inks and recyclable and recycled board for the cartons.
Each Beauty Pie product has the Clean Beauty seal of approval. So they’re non-toxic, safe and have clear ingredient labelling.
Beauty Pie is completely cruelty-free and does not test any ingredients or products on animals. Or work with suppliers who do.
Beauty Pie products are not sold in China, the brand has confirmed.
Whilst laws around imported cosmetics into China have changed in recent times – brands can sell there and be exempt from pre and post-market testing – Beauty Pie doesn’t need to worry.
Beauty Pie is based on London and sources its products from 59 third party labs from around the world.
You can get a day pass for just £10 – well worth it if you just want to test the brand out – or an annual flex plus membership for £59. Really good value.